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We spoke with Convince & Convert’s Lauren Teague, a digital marketing and social media strategist, in this interview to get her opinion on the most effective Instagram marketing tactics for 2023. The discussion begins with Lauren’s key insights from the 2023 Instagram Stories Benchmark Report, along with Rival IQ founder Seth Bridges. Lauren is clear […]

Most company owners I know still don’t understand Instagram. How do we compete with the vast amount of originality, imagination, and skill that already populates this medium? Is it even worth it to try? Both of these are typical inquiries from business owners who are thinking about promoting their products or services on Instagram. As […]

Having a sizable, dedicated following on Instagram is crucial whether you’re just getting started or have been using the network for some time. Having a greater social media following helps with engagement, which in turn increases website visits and potential leads. What makes you decide to start following a new account? Probably when you find […]

The internet has an overwhelming amount of data, making it challenging to find even the most basic information. Hashtags are useful for this purpose. They group together discussions and materials that have similar themes. And aid Instagram’s algorithm in appropriately classifying content. Finding what you need or finding information that interests you are both simple […]

It’s not as popular as TikTok or as exciting as Clubhouse, where you can eavesdrop on a celebrity panel discussion. When it comes to social media content promotion, though, Instagram is still ahead of the pack. The visual-focused site provides several opportunities to interact with influential opinion leaders, stand out from the crowd, and build […]

One’s online identity, or “personal brand,” influences how others view them and you in the real world. Your personal brand is more than just a collection of photos you’ve taken and arranged into a pretty grid; in this digital era, anyone can do that. It’s what makes you unique as a Creator and helps you […]

As you can see, the modern updates and enhancements to this medium make it simple for companies to attract and onboard new consumers, promote their brand, and sell their wares. Instagram’s personable interface makes it possible to make a sale without making the buyer feel pressured. Instagram gives preference to products or material that can […]

Make use of hashtags Hashtags are the single most effective way to increase your Instagram following. Your followers are the lifeblood of your account, the conduit via which your content will reach its intended audience. Your hashtags will be more effective if they are more niche- and industry-specific. So, how do you go about selecting […]

Recent data shows that 89% of Instagram users actively utilise the app to find new businesses to follow and new items and services to try.That means there are a plethora of options for contacting prospective leads on the platform. However, many marketers get cold sweats about the prospect of having a lacklustre presence and showing. […]

Have you ever wondered how to make your social media postings go viral? You know, become famous or whatever. We recognise that luck and timing play a role, yet there are many things beyond our control. You may improve your odds by doing numerous things, though. If you aim for the following, you will surely […]